Indoor Navigation for All
Whether it’s a simple welcome message, a coupon or a promotion, retailers are increasingly trying to engage customers by communicating with them via their downloaded apps, their location and even their digital shopping lists. Targeted marketing using geolocation isn’t brand
The Purple Apple Awards are the only awards that recognise and reward effective shopping and town centre marketing within the UK retail property sector. At the recent BCSC Purple Apple Marketing Awards, two SmartFocus shopping centre clients won Merit Awards
Google announced another milestone in the mobile payment industry—this one without the hassle of taking out wallets or even smartphones.A new app for cashless payments, Hands Free—which enables users to pay using their voice—is being tested by Google. To use
Mobile payment technologies developer Proxama has partnered with Eye Airports to install Bluetooth low-energy beacons at eight airports across the UK. Around 200 beacons will be installed initially at the Stansted, Bristol, Southampton, Inverness, Newcastle, Gatwick and East Midlands airports,
The retail industry is rife with digital innovation and organizational change. Consumers— drawn to the ease and convenience of always being just a click away from user reviews, comparison pricing, and endless aisles—have come to rely on online and mobile
If the launch of Apple Pay wasn’t enough to convince you that paying with your phone is a growing trend, a new partnership between beacon maker Gimbal and payment facilitator Tillster might. Tillster provides software and other tools to enable
Austin’s annual event of film, music and startup culture, SXSW kicks off in 10 days and the festival has launched its new official app, which relies heavily on Apple’s iBeacon technology. That geolocation technology was first used by the event,
At last month’s NRF Big Show, Panasonic System Communications Co., a division of Panasonic Corp. of North America, drew a great deal of attention for the electronic shelf label (ESL) system it demonstrated. The solution, known as Powershelf, now includes
The Cleveland Cavaliers have given fans plenty of reasons to watch them this season, beginning with the much-celebrated return of a certain four-time NBA MVP. But just in case you needed an extra push, the team’s mobile app has provided
The increase of mobile devices has changed the world as we know it, as businesses have needed to adapt and become more mobile-friendly. Beacon technology could have a similar impact in the travel industry and beyond. Evan Schwartz, CEO of
Samsung is committed to creating an ecosystem that supports partners in developing successful relationships and providing the best customer experience for enterprises. Knowing this we took a step to be a partner with Samsung and our partnership request is accepted.
Two of the biggest challenges for any business with large campuses are customer navigation and asset protection. Retailers, government agencies, college campuses – the list goes on. It’s particular challenge for hospitals. Think about it – hospitals don’t have regularly